Corporate video production consists in large part of people talking, so video interviews, testimonials and presentations make up a big chunk of what eImage makes. Interviews and testimonials can have many different purposes in corporate video production. Testimonial videos are often marketing videos, where clients, customers, or company personnel – whether they are corporate officers or assembly line workers – talk about why their company, product, or service is the best in the business. Word-of-mouth is the best form of advertising and video testimonials are the best form of word-of-mouth because you can use them anywhere for as long as you like.
Video testimonials motivate people. This can sell ideas just as easily as selling a product or service. eImage helped take stigma off mental health by producing a series of nine videos explaining mental health services offered by Santa Clara County to immigrant populations. We produced this video series with interviews conducted in nine different languages! Testimonial videos can also motivate employees by celebrating someone’s exceptional achievement through a series of interviews with their co-workers.